Internet Marketing Newsletter

January 2001
THE INTERNET MARKETING NEWSLETTER

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IMPORTANT INTERNET MARKETING CREDIBILITY ISSUES
By Robert Smith ©2004 All Rights Reserved
I am simply astounded when I see so many making the same marketing errors. The following errors usually result from following the actions of others; they always have an adverse reaction to businesses credibility.

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SHORTCUTS TO BUILDING DEVELOPING TARGETED TRAFFIC
By Robert Smith ©2004 All Rights Reserved
When a conventional off-line business starts makes the transition into selling on-line I would consider the following integrated approach. It's a more aggressive approach that is more suitable if you have access to a proven product that sells.

WHY YOU NEED AN AFFILIATE PROGRAM, EVEN IF IT NEVER GENERATES A SALE!
By Thom Schlip ©2004 All Rights Reserved
Sound Crazy? Then pay attention because you are looking at affiliate programs in the wrong light. Affiliate Marketing is the ULTIMATE business tool!!

COOPERATION OR COMPETITION
By Robert Smith ©2004 All Rights Reserved
Cooperation builds trust and creditability on-line; trust and credibility in turn builds sales. Rather than fear my competitors I embrace them. It simply makes good business sense to cooperate. Prime the pump; give if you want to get.

YOUR SEARCH ENGINE PROMOTION STRATEGY
By Derrick VanDyke ©2004 All Rights Reserved
Creating a promotion strategy for search engines (and sticking to it) is a vital aspect of your overall marketing plan. These guidelines should give you a good start towards making it happen.

CREDIBILITY - THE SELLING ELEMENT
By Wes Blaylock ©2004 All Rights Reserved
Credibility is king when selling a product on the internet. It can literally make or break your sales. If you have no credibility, then why would somebody, anybody buy from you?

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WHY YOU ABSOLUTLEY MUST LEARN INTERNET ETIQUETTE!
By Susan K. Pellan ©2004 All Rights Reserved
When we are just starting out on the Internet, most of us don't have anyone to teach us the do's and don'ts of proper netiquette. It can be a very painful experience.. to learn the hard way, I mean.

CUSTOMERS ARE PROSPECTS TOO
By Bob Leduc ©2004 All Rights Reserved
Start using Upselling, Backend Selling and Referral Selling to get more business from your existing customers. You'll produce highly profitable sales without spending money on advertising.

WHY E-BOOKS ARE MORE POWERFUL THAN ADVERTISING
By Jerome Chapman ©2004 All Rights Reserved
There are many ways you can pass along your knowledge to your customers: newsletters, advice sections, or even personal communication with your clients. One of the best ways to share your expertise with your customers, however, is to offer them free e-books (electronic books).

EXPAND YOUR COMFORT ZONE
By Sheila Garghill ©2004 All Rights Reserved
Some of the biggest money makers that we have encountered are the type that will answer their own telephone. They will have a conversation with you. They WANT you to succeed! They believe that there's "Always more room at the top" and they want others to realize that.

MAKE YOUR OWN RULES!
By Bob McElwain ©2004 All Rights Reserved
Rather than blindly following any rule, we can check it out and decide for ourselves. And in doing so we build our own set of rules. A set that collectively forces us to produce pages we are confident our target will enjoy.

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HELP WANTED! APPLY WITHIN!
By Cheryline Lawson ©2004 All Rights Reserved
Are you still searching for that home-based job? Are you getting discouraged at all the scams and get-rich-quick programs? Well, you are not alone.

DO YOU KNOW WHAT YOUR PURPOSE IN LIFE IS?
By Deborah Brown ©2004 All Rights Reserved
It may time to find your purpose in life. It may take trial and error before you get it right. Mistakes are a great way to uncover your purpose

TOP TIPS TO PAY-PER-CLICK SEARCH ENGINE SUCCESS!
By Ben Chapi ©2004 All Rights Reserved
Pay-per-click (PPC) search engines are a highly effective and inexpensive way to attract targeted traffic to your web site. With the most popular PPC search engine (i.e. Goto) you can often buy this search engine traffic for 1 cent per click.

A NEWSLETTER PUBLISHER'S MAIN TASK: PACKAGING VALUE CONTENT
By Alwyn Botha ©2004 All Rights Reserved
Publishing a quality newsletter is a creative process. It does not involve following three easy steps. Good editors will find this article packed with value, others will consider this article as utterly useless.

REFERRALS = PRICELESS ADVERTISING
By Kevin Donlin ©2004 All Rights Reserved
A steady stream of referrals is the lifeblood of any successful small business. When you can depend on 20%, 40%, 50% -- or more -- of your business coming in through referrals, your business becomes self-sustaining

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FOR THE REAL UNFAIR ADVANTAGE, SIMPLY DELIVER THE GOODS
By Scott T. Smith ©2004 All Rights Reserved
Do a little marketing every day, test your results, then do a little more of what WORKS for you. Ultimately you will develop your own system and refine it into a high-powered marketing machine you can count on for results.

THE AMERICAN SUCCESS GOAL CARD
By Sandra Pye ©2004 All Rights Reserved
Does living in this extremely, complex world have you bouncing through life "flying by the seat of your pants?" If so, you can stop it right now by using a very simple system called The American Success Goal Card.

A HOME BASED ALTERNATIVE TO BUYING A FRANCHISE
By Julie Frost ©2004 All Rights Reserved
So, would you like to save thousands, if not ten's or hundred's of thousands in start up costs? Work from home? And own a thriving and profitable business with no commutes or employees? Then direct sales or network marketing may be for you.

WHY IS MY AFFILIATE PROGRAM FAILING?
By Chris Howard ©2004 All Rights Reserved
What most people don't know is that over 95% of affiliate programs aren't living up to their expectations. Why? Simply because your affiliates need to be motivated!

NETWORKING THE WEB WAY!
By Brian Roe ©2004 All Rights Reserved
If you're not good at training others - DON'T. The internet is 'The Information Highway'. People can learn to do almost anything from the internet.

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DOWNLINE BUILDERS - MAKE SURE YOU KNOW WHAT YOU ARE GETTING INTO!
By Joe Reinbold ©2004 All Rights Reserved
You are not going to make your income in the free downline builder, that comes with the income producing program later on which you will have to pay for. Look them over carefully and make an informed decision when you do join one.

WHY SO MANY DOTCOMS FAIL
By Bill Daugherty ©2004 All Rights Reserved
The World Wide Web is booming. More and more people are logging on and they are spending more and more money, yet 95% of all ebusinesses fail. What is causing so many failures?

DIAMONDS ARE FOREVER - THE ART OF WEBSITE OPTIMIZATION
By Wade LaGrenade ©2004 All Rights Reserved
You don't need to spend thousands of dollars on web design, simply make sure it loads quickly and employs a simple navigation system.

REMEMBRANCES COUNT
By Don Monteith ©2004 All Rights Reserved
How do you feel when someone remembers your birthday? Your Anniversary? It could even be a first month card from your girlfriend or boyfriend. All of us want to be appreciated. Liked, respected, noticed.

GRAZING ON GREENER PASTURES
By Darren Roberts ©2004 All Rights Reserved
You owe it to yourself to open as many doors as you can. For it is this way you can choose more wisely. You will be widening your understanding and harnessing the strength of your increased knowledge. Knowledge is king.

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TAKE SOME TIME OFF
By Kim Skinner ©2004 All Rights Reserved
"Balance" is a word that has come to have new meaning to me. When you work for someone else, it's easy to balance work and home. You're at work for 8 hours a day. The rest of the time, you deal with the rest of your life.

BUSINESS PET PEEVES
By Kenny Love ©2004 All Rights Reserved
Sometimes, I truly despise certain elements of the business world. It seems, at times, the business world, particularly the sales aspect of it, is difficult to distinguish from the Hollywood film world.