When we are just starting out on the Internet, most of us don't have anyone to teach us the do's and don'ts of proper netiquette. It can be a very painful experience.. to learn the hard way, I mean.
There is a definite "code of ethics" on the Internet that is key to your success or failure. The rules are simple and, for the most part, common sense, so why not take the time to learn them?
I didn't realize the importance of these unspoken rules when I started out because no one told me. But then, in all fairness to the kind folks on the web, I didn't ask anyone, either, so I take full responsibility for forging blindly ahead. Yes, I found out a lot of things the hard way and it was painful, but I got over it. I would like to spare you some of the anguish if you would like to listen:
- Using all capital letters in your writing infers that you are shouting at your reader (what could be more insulting?)
- Do not try to be everyone's pal right out of the chute (you will not be trusted)
- When someone takes the time to email you with a "legitimate" comment or a request or whatever, make sure you reply (even if it doesn't seem to require acknowledgement...even if it's just to say "Thank you for your feedback")
- Nobody cares what mountains you had to move to find your success. (You must always focus on the benefits to your prospect or customer)
- Do I really even need to get into the area of spamming? (I think you'd have to be a martian not to know about this rule!) Well, for the sake of the martians out there, spamming (sending unsolicited "anything") is an absolute no-no!
- Do not "try" to fool anyone! There are a lot of really smart people on the Internet and you "will" get caught and, probably, shut down due to the loss of your credibility.
If you have ever been in business for yourself, you already know how important it is to go "with" the grain, not "against" it. You have a massive stage to perform on and a tremendous opportunity to advertise your product. You can save yourself a lot of time and money by studying and learning from others who have already been through the rough stuff. I have never been rejected by anyone when I have asked questions and sincerely wanted to learn.
There is a consistent spirit of kindness on the Internet that I have not seen before and I have been in sales and marketing for more than twenty years.
Humble yourself and admit that you don't know it all. There is an "experiential know" and there is just a "know" and it is okay to just have the "know" for now. The experience takes time. Start asking questions of those that already have the lessons learned and you will move ahead a lot faster than guessing.
I know of someone who refused to admit that he needed help and guess what? His business crumbled around him. If you could have bought him for what he was worth and sold him for what he "thought" he was worth, you'd have made a million dollars!
I can't possibly share with you everything I've learned the hard way (you need the experience) but I "can" tell you that if you are passionate about learning, everytime something else becomes clear to you, you will feel like you are standing on magic legs!
Click Here to Email Bob Smith
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